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Skipping the basics can doom a startup business

Eighty per cent of small businesses fail within the first five years. Steven Farlow, executive director of the Schlegel Centre for Entrepreneurship at Wilfrid Laurier University, pinpoints a common reason. “It’s one word: delusion.” He continued, “Delusion that there’s really a market – that there r

By Will Sloan

Last updated on May 04, 23

Posted on Oct 25, 13

3 min read

Skipping the basics can doom a startup business
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Will Sloan
Will Sloan

Will Sloan is a former full-time journalist / photographer at The Observer.

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