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Putting on a show at the WMC

With the less-than-ideal winter weather conditions we’ve seen the past few months it’s hard to believe that spring is really just around the corner, but just ask Wiarton Willie, who back on Feb. 2 predicted only six more weeks of winter. It is with even warmer weather in mind that the Elmira Sugar Kings and the Township of Woolwich are busy planning the first annual Woolwich Home and Garden Show from Apr. 19-21 at the Jim McLeod Arena in the WMC. The event is the brainchild of the Sugar Kings, who hope to use it as a fundraiser, with half the proceeds going back into their booster club and to help cover other costs associated with running the team. The other half will go to the township. Organizers hope that the event will prove to be popular in Elmira and surrounding communities.

“People tend to stay home more and do up their backyards with pools and entertainment, so I think the show should be a good go,” said Bruce Sieling, a member of the Kings’ board of directors and one of the show’s organizers.
“It’s getting so expensive to travel and this type of show will give them ideas and get them talking to people that can help them.”

Admission to the show is $2, while the cost to rent a booth for the three days is $395.50 (HST included), which will provide vendors with a 10×10 booth, a skirted table, and a chair. An extra $50 will get vendors a premium booth that is larger and located in a higher traffic area.

Sieling said that the team came up with the idea back in the fall, and it’s been a lot of work to try and pull it off in time for spring.

NEW OPPORTUNITIES The first annual Woolwich Home and Garden Show is set for Apr. 19-21 at the Woolwich Memorial Centre in Elmira. One of the businesses participating is Premier Equipment Ltd., including parts manager Jason Hill (left), store manager Jeremy Snowe and marketing manager Ryan Hicks.

“There are always things that you don’t realize are going to happen; you might not think of certain things, so there have been a few stumbling blocks but overall it’s going well.
“The word is getting around and the interest seems good.”

Seiling and his colleagues sought the help of the organizers for the annual Wellesley Home and Garden Show, who are currently preparing for their 24th annual event, saying they’ve been very helpful in providing a list of do’s and don’ts as well as tips to try and attract vendors.

“They’re quite interested in helping out. It’s what communities work together on.”

There is room for 104 vendors at this years show, and while Sieling said it is hard to pin down an accurate number of confirmed participants thus far, he did say that space was filling up quickly. Vendors will range from farm equipment dealers and carpet cleaners, to garden centers and landscape contractors.

“We canvassed all of the Elmira area so far first because we want to get as many locals as we can, and now we’re spreading out to get more,” said Sieling.
One of those vendors is Premier Equipment Ltd. located on Church Street west of Elmira. The company said that these types of shows are a good opportunity to get out into the community and interact face-to-face with potential customers.

“It’s a chance for us to meet with folks who don’t have time to stop into the dealership in their everyday lives,” said Ryan Hicks, marketing manager at Premiere Equipment.
“It’s an opportunity for us to have some face time with folks and visit with them, and if they aren’t looking to get anything today or tomorrow at least they’ll know us and consider us if they do think ‘I need a new mower.’”
Hicks said that their display will include a range of lawn and garden equipment, trimmers, tractors, and other tools.
“Stuff that folks can use to maintain their property and help make looking after the property easier.”

The first annual Woolwich Home and Garden Show runs Apr. 19 (5:30-9:30 p.m.), 20 (5:30-9:30 p.m.) and 21 (10 a.m. to 4 p.m.).
For more information contact Jennifer Horndl at the township office, 519-669-6048. To print a vendor information package or application form, visit www.woolwich.ca and visit the festivals and events page.


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